STARZ
Role: Senior UX Designer / 2014 - 2015
Before STARZ rebranded and launched a stand-alone service, I worked on versions of the app that explored the early version of an independent service. At the time, STARZ had three streaming services, STARZ Play, Encore Play, and MoviePlex Play. The three apps had considerable user bases. We needed to explore an option that kept the three brands intact while merging content libraries into a singular experience based on roles and permissions. Additional notable work I completed was the entire Chromecast experience that helped put STARZ on the map with Google as a worthy streaming partner on Chromecast.
PLAY | Concept by STARZ
PLAY is a multi-dimensional approach focused on crafting an immersive experience allowing people to discover quality content by tapping into flow state and creating cognitive synergy. The backbone of the app is content access and interaction to drive an engine for content recommendations.
Play, a Starz Concept is an idea that I was working on that merged the three separate apps, Starz Play, Encore, and Movieplex, that were supported during my time of employment. The goal was to consolidate efforts while retaining content rights and PLAY was and R&D project exploring that as an option.
