VP Product Design · Design Executive · Erie, Colorado

Taylor
Dollarhide

I've spent 20+ years turning complexity into clarity — building design functions from scratch, scaling products from $1M to $10M+ ARR, securing millions in funding through design-led pitches, and shipping experiences used by millions of people across streaming, fintech, healthcare, supply chain, and education. I started in the classroom teaching design. Now I lead at the frontier.

What drives me is the gap between a broken system and what it could be. Whether it's compressing 90-day EDI onboarding to 9 days, designing Chromecast documentation that outclassed HBO and Netflix, or building a parental control feature that lets parents skip the argument — the best design work is invisible until you notice it changed everything.

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Taylor Dollarhide
Career
2025–Present
Senior Director of Product Design
TrueCommerce
Stabilizing and scaling the design org for a ~$180M global supply chain platform — consolidating 20+ acquired products into a unified enterprise system.
2025
Head of Design
FINSYNC
Led 3 senior designers through a 90-day onboarding and matching redesign. 39% lift in match rate, 23% improvement in post-paywall engagement.
2021–2025
Head of Product Design
Orderful
Built the design function from zero. Compressed onboarding from 90 days to 9. Instrumental in scaling from <$1M to $10M+ ARR.
2020–2021
Lead Product Designer — Founding DAT iQ
DAT Freight & Analytics
Founding design team member. Built the freight industry's first intelligence platform from zero and secured millions in executive budget through a multi-year design vision.
2019–2020
Head of Design
AngelMD
Redesigned a multi-sided healthcare investment platform. Rearchitected the account model to support hybrid physician-investor-founder users.
2015–2019
Director of Product Design
CirrusMD
Built and led the design team pre-Series A. Contributed to $25M in funding. Designed Advanced Provider Support — 46% faster clinical encounters. Invented Color Math for enterprise white-labeling. Customers included Kaiser Permanente and Aetna.
2014–2015
Principal Product Designer
Sling TV (via Acumen Digital)
Headhunted from STARZ by the CPO. Embedded in the innovation lab with unrestricted mandate. Led cross-vendor team of 4 designers across 6 streaming platforms.
2013–2014
Senior UX Designer
STARZ
Produced Chromecast documentation Google called the best they'd seen — better than HBO and Netflix. Managed 2 junior designers. Built apps across 7 platforms. Introduced flow state thinking to content discovery.
2004–2013
Independent Designer + Creative Director
Freelance & early career
20+ years of freelance leadership alongside full-time roles. Taught design, illustration, and game art at high school and college levels. Led creative direction for marketing platforms across multiple industries.
2025–Present
Co-Founder / Operator
Brass & Bunker Co.
Built a DTC brand with my brother — an active firefighter and military veteran — from zero. 300% YoY revenue growth. Owns all product strategy, brand, and go-to-market.
How I lead
Create Clarity
Create Clarity
Reduce uncertainty so teams can do more. Clearly outline goals, objectives, ideas, and roadmaps so team members feel connected to the vision — not just the deliverable.
Seek Transparency
Seek Transparency
Building the best means seeing the broader picture. Open, honest, transparent work lets everyone contribute to the solution — not just the people in the room.
Build Collaboratively
Build Collaboratively
Design is a team sport. Work together, practice together, and deliver together. The best outcomes come from cross-functional teams that trust each other.
Facilitate Autonomy
Facilitate Autonomy
Let the team identify, discuss, and solve problems. Set expectations, unblock progress, and get out of the way. The leader's job is to make the team more capable, not more dependent.
Embrace Failure
Embrace Failure
Failure isn't a bad word. Without it we can't learn and produce the big breakthrough. Failure is part of building a product people love — and a team that's not afraid to try.
Demonstrate Value
Demonstrate Value
My team's personal growth is as important as their professional growth. I roll up my sleeves when needed and make sure the people who shine get noticed for their work — not mine.
What people say
Taylor is the most complete designer with whom I have ever had the pleasure of collaborating and building a product suite. A talented designer is not only the primary voice of the user, but an individual who can generate a vision for a product suite while ensuring the needs of the business, management of technical and business risk, and engineering wherewithal to make their vision a reality. Taylor can handle all of these requirements with aplomb. What he has done is nothing short of exceptional, and he is poised to take on any challenge that is put in front of him.
Chris Losocco
Product · Sling TV & AngelMD
I'm fairly sure that Taylor is magic. His approach to UX yields the perfect blend of form and function, taking into account business goals, aesthetics, utility, and usability. His experience and his hunger for constant improvement has given him a perspective and a decision-making framework that is the best I've ever seen in action. He's a pleasure to work with and his work ethic is unparalleled. I would jump at the chance to be on his team every time.
John Cox
Principal Engineer · Sling TV & AngelMD
Taylor is the best of the best. Certainly the most talented Visual Designer I have ever worked with and managed. I've enjoyed watching Taylor tinker in his flow-state making magic happen. I managed Taylor at STARZ and recruited him to Acumen (Sling TV) where he advanced the UX and design systems.
Jared Harbaugh
UX + Engineering · STARZ → Acumen Digital / Sling TV
Taylor was the first design hire at CirrusMD where he quickly and positively inserted himself as the leader of our product design process, brand direction, online presence, universal design language, and company culture — always leading by reiterating the importance of design in any initiative. His academic, thoughtful approach to building rad things was a great addition to our product engineering team. I would gladly hire or work with Taylor again.
Aaron Duke
VP of Product · CirrusMD
As the leader of the design team, Taylor is organized, supportive, and generous with his time and attention. He guides his direct reports from inception to the finish line with encouragement and levity. Taylor is also a talented product strategist, which directly impacts the company's strategy and roadmap. I experienced firsthand Taylor's ability to innovate and accurately predict trends while guiding our team's future thinking. I especially appreciate his focus on process and communication — he implemented steps and procedures to guarantee we were producing validated, high-quality deliverables in the right cadence with product and engineering.
Kris Lunstrum
UX Designer · CirrusMD
Taylor's patience, willingness to educate, openness to diverse perspectives, and consistent, always-steady manner made me and my team better marketers. His partnership helped both our teams bring incredible value to our overall organization — evident in our digital design, brand identity, and thoughtful marketing influence on product launches. Taylor's thoughtfulness, empathy, and commitment to design thinking ensure that anything he touches will resonate powerfully with the intended end-user. If you are looking to build a human-centered team or product, Taylor is an essential ingredient to your equation.
Elizabeth Moore
Director of Marketing · CirrusMD

Let's talk about
what we can build.

If you're building, scaling, or chasing a bold idea — whether it's a VP of Design role, a product challenge, or something new entirely — I'd love to connect.

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